Strategic workshop with your leadership team. Of course we talk about marketing, however the real purpose of this workshop is about deeply understanding your commercialisation model, business objectives & priority services.
Whilst you get back to work, we undertake analysis of your key competitors & customer interviews. You’ll receive a comprehensive digital marketing strategy that offers a step-by-step blueprint to get you from where you are to where you want to be.
The right digital marketing strategy is essential if you want to launch effective campaigns as it gives you a roadmap to success.
Your business needs to create demand
Your business has a sales function and you need to book meetings with qualified prospects
Your business needs to convert these people into paying clients
Developed in alignment with a deep understanding of your core commercial outcomes
Qualitative and quantitative goals to keep you on track
Your content requirements - for you need to develop, once-off and ongoing, to fuel the marketing machine
Based on who is the best person to execute every component of the marketing function - both internal and external
Website conversion points and their hierarchy - in order for the strategy to drive quantifiable goals
Marketing technology requirements - the tools and platforms required to execute the strategy
Typical questions which our current clients asked us prior to coming on board with Ask Marketing.
If you have any further questions, do not hesitate to contact us on ali@askmarketing.com.au
Yes! In 3 main ways.
Through the right digital marketing plan, you can set your Sales team up for more success by ensuring:
1) More pre-educated and qualified leads
2) Higher conversion rates from sales meetings to the proposal
3) Higher conversion rates from proposal to closed deal – with the potential for repeat business
For more information about this, check out this resource.
Yes.
Like every services business, your success relies on your ability to secure clients. To secure clients, you first need to generate demand and then gather high intent leads.
To efficiently gather leads, you first need an effective digital marketing strategy.
No paying clients… no business. For more information on this, check out this resource.
Our team will provide recommendations and support you to: resource within existing/new members of team, partner with us for ongoing execution.
Here is what you can expect when you are ready to put your digital marketing strategy into action.